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USB2U joins the Gilt Edged Group

Two successful Midlands businesses, both well-established names in the promotional products industry, have merged.

Gilt Edged Promotions and USB2U will be working under one roof in Moulton Park in Northampton with the aim of becoming the UK’s leading promotional products supplier.

Together they will generate a combined annual revenue of £8.5m. Gilt Edged and USB2U will continue to trade under their well-known individual brand names, and the team of over 60 people are excited by the opportunities that their shared skill-sets and strengths will bring.

In a joint statement, owners and directors Jonathan Cook of Gilt Edged Promotions and Sebastian La Porta of USB2U, said: “The merger is seen as
a natural progression for both businesses and is a perfect strategic fit. We strongly believe that the combined resources will drive further growth and development for both our loyal customers and our dedicated staff.”

Both businesses boast in-house state-of-the-art manufacturing equipment, enabling them to deliver to tight timeframes and bringing production back to the heart of the UK.

The two companies bring more than 45 years’ combined experience in the industry. Gilt Edged Promotions, which is the majority shareholder, began producing promotional products in 1986 while USB2U was established in 2002, supplying more than 1.3m branded USB memory sticks per year.

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