Third European acquisition for GeigerBTC

Geiger BTC has announced it is acquiring London-based distributor Shout Promotional Merchandise as part of a continued expansion strategy to support clients in the UK and across Europe. Shout Promotional Merchandise has been in business since 2003 as a promotional merchandise distributor.

The deal follows the GeigerBTC acquisitions of EMC Advertising Gifts and Response Marketing this year. Shout Promotional Merchandise director, Carrie Benn said: “It’s such an exciting opportunity for us to be part of a global company. The facilities Geiger has will enhance the service we give to our clients.” Fellow director, Francina Stobart added: “After 16 years of leading Shout, we are very much looking forward to a new challenge.”

Geiger president Jo-an Lantz welcomed Stobart and Benn to GeigerBTC. “Shout has a creative, energetic vibe, with a large team of professional marketeers with the experience of working with premier international companies,” she said. Frank Murphy, managing director of GeigerBTC added: “Fran and Carrie are two exceptional business owners, they have built an amazing company. We could not be prouder to welcome them into the Geiger family.”

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