Four employees of Mansfield-based business gifts and promotional merchandise company, Pellacraft, have gained BPMA qualifications.

Power banks are popular, but low quality versions are a blight. Choose wisely, says Matt Pluckrose.

Brand Addition, the UK-headquartered promotional services business serving large corporate clients across its offices in Europe, US and Asia announces today that it has been acquired by existing management and funds managed by private equity company Elysian Capital LLP (“Elysian Capital”) from H.I.G. Capital.  

It is so nice to see and hear that education and training remains firmly on everyone’s agenda for 2017. The demand for a flexible industry specific training programme that can be integrated into each business is rising steadily from both suppliers and distributors.

Distributors should take full advantage of the manufacturing, branding and marketing knowledge of their suppliers, says Phil Morgan.

The Pen Warehouse is pleased to announce two fantastic additions to its team. Andrew Wheller joins the IT department, bringing with him over 6 years’ digital experience and a wealth of credentials from having worked in the retail and publishing sectors.

B2B Marketing Expo took place on 28-29 March at Excel in London. The event combined with Sales Expo, and next year will have an additional two halls to allow for Tech and B2C.

The ninth Marketing Week Live took place on 8-9 March, with organisers praising the event as a huge success. More than 5,500 marketers descended on Olympia London for two action-packed days meeting leading suppliers, networking with industry experts and listening to case study presentations from leading brands.

This year’s Haptica exhibition brought a growing area of marketing practice and merchandise to life in Bonn.

We live in an increasingly litigious and competitive marketing environment with businesses understandably trying to maximise income and minimise outgoings. A fake test certificate costs approximately RMB 3,000 (£330) against RMB 12,000 (£1,300) for a genuine one.

It’s easier to cave in to requests for discounts, but think about the alternatives, says Peter Hill.

Confusion about organic textiles shouldn’t blind you to their uses, says Clive Allcott.

As promotional headwear specialist Sharon Lee reaches its 70th year, Gordon Glenister finds out how the business is staying relevant today.

Millennials ranked promotional products the most effective advertising channel to provide an incentive to action, says Moumita Das.

Award winning distributor, The Brand Room, (previously Face to Face), has launched ‘My Brand Room’, a print on demand service offering a selection of products, many of which are not yet available in the merchandise industry.

BPMA director general, Gordon Glenister, assesses its impact

The BPMA took part in the IPM(Institute of Promotional Marketing) annual football tournament on 20th April at the Play on Sports ground in Whitechapel.