PRO-AD TEAM ADDS THREE NEW MEMBERS

Morpeth company Pro-Ad has expanded its award-winning promotional merchandising team by welcoming three new members of staff.

Ashleigh Tate and Paul Tighe have joined Pro-Ad’s Solutions Team and Lauren McKenna has a new role in the Productions Team.

Talking about the new appointments, Pro-Ad director Loren Nardini said: “Following our success at the Institute of Professional Marketing (IPM) awards over the last few years we want to keep building our excellent reputation for quality, creativity and customer service. Ashleigh, Paul and Lauren bring a diverse range of skills and experiences that will help us do this. We are delighted to welcome them to the Pro-Ad family”.

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Two Years in a row for Pro-Ad at the Institute of Promotional Marketing Cogs Awards

Morpeth company Pro-Ad has won a silver award for promotional merchandise campaign of the year at the prestigious 2018 Institute of Promotional Marketing (IPM) ‘COGS’ Awards.

The award follows on from Pro-Ad’s success in the 2017 awards, in which the promotional merchandising solutions provider took home both gold and silver accolades.

COGS awards highlight the significant impact and business contributions made by companies like Pro-Ad, which specialises in providing merchandise and marketing support for all types of promotional campaigns.

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Fluid Branding Celebrate their Suppliers at Annual Awards

Hot off the heels of the very successful East of England Merchandise Show, Fluid Branding hosted their annual supplier awards at All Saints Hotel and Spa in Bury St Edmunds on the evening of 25th September 2018.  

The guests were greeted with welcome drinks, a two-piece live band and a magician!

An Indian themed buffet was then served ahead of the awards ceremony.  

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Fluid Branding’s East of England Show Success

Fluid Branding hosted their annual East of England Merchandise Show on Tuesday 25th September 2018 at the famous Newmarket Racecourses. The weather couldn’t have been better with wall to wall sunshine! With over 50 suppliers in attendance on the day, the event was the busiest to date, with a record number of clients.

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Tomlinson Golf Press Release

With a period of sustained growth, leading trade golf supplier Tomlinson Golf are pleased to announce the appointment of James Tomlinson as Sales Manager.

James will work alongside his father Mark, in all aspects of the business, with a special emphasis on sales and business development.

Twenty-six year old James brings with him, a wealth of senior management skills and experience from the commercial transport and building industries.

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Jones and Mahre Elected To PPAI Board

IRVING, TX, (September 21, 2018) – Promotional Products Association International (PPAI; ppai.org), the world’s largest not-for-profit trade association serving the more than 15,500 corporate members of the $23.3 billion promotional products industry has announced the election of R. Renée Jones, MAS+, CEO of A Creative Touch, Inc. and Bill Mahre, president of ADG Promotional Products to the PPAI Board of Directors. They will begin their four-year terms immediately following The PPAI Expo 2019 in January.

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Alex Daniels Sets Sail with Midocean

Well known industry face Alex Daniels, pictured left, has joined European generalist wholesaler midocean as Account Manager for UK and Ireland. With his considerable amount of industry knowledge, built up over almost 10 years, Alex has accepted the challenge to help drive sales forward with midocean in the UK and Irish marketplace.

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Press Release: NSA18 and BPMA Team up to offer a 20% Discount

Psst…want to know a secret? Here’s how to become a Sales champion…

BPMA Partners with National Sales Academy – a new event for the sales champions of the future!

NSA18 is designed for sales executives and account managers who want to take their careers to the next level and crave stellar success! It is a personal development day presenting an original programme of speakers and a practical toolkit for sales excellence.

A one-day event, NSA18 takes place at Coventry’s Ricoh Arena on Wednesday 28 November (the day before National Sales Conference 2018, also at the Ricoh).

BPMA have teamed up to bring you a 20% Discount! Use ‘BPMASAVER’ to save 20% on your ticket. Book 5 you will receive a 6th Free of Charge!

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Introducing: ID Card Centre

Give us a snapshot of the business.

Ben O’Brien (pictured) ran ID Card Centre for eight years before acquiring it in 2011. It provides ID card and name badge production services, badge printers, accessories and related technical services. It adopted ICEtags (In Case of Emergency) – small cards that attach to clothing and contain life-saving information such as medical conditions and. contact details. It has become an important partner to designers, merchandise wholesalers, events co-ordinators and end users throughout the UK and overseas.

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The Right Impression

Swag, giveaways, handouts are just some of the names used to describe branded merchandise, all of which help to diminish the perception of our industry. This impression isn’t helped if we act merely as order takers, showing clients a glossy catalogue, letting them pick out something they like the look of that fits their
budget.

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Digital Marketing With Bite

Located in London’s trendy digital quarter of Shoreditch, fast-growing digital marketing community Digital Doughnut has become one of the most sought-after platforms for marketing content to be published online, and its marketing push-pull approach reaches 1.1 million members.

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Make It Hard for Cyber Fraudsters

According to a recent study by Barclays Bank, the average cost of each case of cyber fraud is more than £1,000 per attack, and 29% of cyber fraud attempts against small businesses and SMEs are successful. What’s more, 10.6% of those who took part in the study revealed that they had been victims of cyber fraud, and 8.58% of these had to make staff redundant to cover the costs. With 43% of all cyber fraud attempts being against small businesses and SMEs, this is an area that cannot be ignored.

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BREXIT: WHAT NEXT?

With the industry’s main exhibition and networking opportunity, Merchandise World taking place in Farnborough on 12 September, it makes sense to use the gathering to share advice and air views on one of the biggest issues facing business in Britain – Brexit. The BPMA Brexit Summit takes place on the afternoon prior to Merchandise World. With Britain set to leave the EU on 29 March 2019, businesses have only six months to prepare for an event that still has many question marks around it. Some businesses are already starting to act. According to CIPS, 63% of EU businesses are expected to move their supply chains out of the UK. Anglo-Dutch brand giant Unilever has opted for Rotterdam over London for its headquarters.

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National Sales event NSA Academy

Psst…want to know a secret? Here’s how to become a Sales champion…

BPMA Partners with National Sales Academy – a new event for the sales champions of the future!

NSA18 is designed for sales executives and account managers who want to take their careers to the next level and crave stellar success! It is a personal development day presenting an original programme of speakers and a practical toolkit for sales excellence.

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Demand for bottles soars with heat and Love Island

ITV has revealed that it sold 270,000 water bottles during the eight weeks of its summer Love Island series. The broadcaster is the latest company to try and tackle its plastic consumption. “Reusable water bottles areagreat way of being more environmentally friendly and this was considered across the show, where no single use plastic bottles were used by cast or crew,” an ITV spokesperson said.

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