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Buyers are backing British made

Just before Easter, the Briman group commissioned a research project to help determine the buying trends of distributors in relation to buying British made products. An impressive 94% of survey participants recognised benefits in buying products made in the UK.

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Marketing – Lessons from Steve Job

Of all the inspirational business people from the last 50 years, perhaps no-one has made a bigger impact than Apple’s founder, the late Steve Jobs. His career is one I followed closely over the years, and I rarely failed to find something worthy of emulating.

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Swing When You’re Winning

The second annual BPMA Golf Day saw a great day of golf in the sunny Berkshire countryside. This year’s event was enjoyed by both distributors and suppliers. Held at the stunning Burnham Beeches Golf Club, more than 20 golfers battled it out for the coveted trophies supplied by Crystal Galleries and Laser Crystal.

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New online marketing tools for distributors

The PenWarehouse (TPW), has launched an online marketing platform called Business Solutions, aimed at driving distributor sales growth, digitally. Since 2013, TPW has been credited with the introduction of several digital marketing firsts, including web-to-print technology with the award-winning platform No-Minimum. and most recently personalised customer logo digital catalogs.

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Feeling Good

Look & Feel was the motto of HAPTICA live ‘19 in Bonn, Germany. There was plenty to look at and feel for the 1,840 visitors (up slightly on the 1,803 last year) of the seventh edition of the show. The 198 exhibitors (193 in 2018) presented novelties, bestsellers and highlights of their product portfolios.

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Kalfany opts for exclusive deal for UK

Europe’s largest supplier and manufacturer of branded candies, Kalfany, has partnered with UK confectionery supplier, The Sweet People, in an exclusive agreement. These two well-known suppliers of branded confectionery have signed a deal to bring more branded confectionery to the UK’s promotional merchandise market.

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