Marketing Week Live Hits the Target
The ninth Marketing Week Live took place on 8-9 March, with organisers praising the event as a huge success. More than 5,500 marketers descended on Olympia London for two action-packed days meeting leading suppliers, networking with industry experts and listening to case study presentations from leading brands.
BPMA members in attendance included, Touch of Ginger, Roantree, Innovation 1st, Fluid Branding, Prodir/Premec, Essential, Wing Lee, Limelight, Moleskin, Prime Group, Whisk Hampers, and Orb.
Fluid Branding was a sponsor of the event and its logo was highly visible throughout the exhibition by way of the official bags and lanyards distributed to all attendees.
Matt Franks, CEO, Fluid Branding said: “It was a great couple of days. We saw some fantastic quality visitors come to our stand and we took lots of enquiries. We’ve already helped some brand-new clients with merchandise solutions. It’s been a real success for us.”
Headline speakers included Oscar and BAFTA-winning director Asif Kapadia, racing driver Nic Hamilton and Snow Patrol’s Jonny Quinn. Event manager, Hannah Redfern, said: “The quality of content, not only from our brand speakers, but from exhibitors and sponsors took a noticeable jump. We’re seeing fewer sales pitches, with suppliers really focusing on delivering tangible takeaways that visitors can apply immediately to their marketing campaigns.”
Marketing Week Live will return to Olympia on the 7-8 June, 2018.