Goldstar to invest over €2 m in 2019 in expanding its services and capabilities after spending €3m in 2017 and 2018 combined

Goldstar, the pens specialists, will continue to expand its capabilities in 2019 by investing more than €2m capital on new technology and services, plus more on extra staff, all designed to deliver benefits for its customers and their clients. This is a significant increase in its annual investment, having spent a total of €3m in Ireland in the last two years.

The investment, to meet increasing customer demand, will mainly be spent on expanding the company’s inkjet and laser printing equipment, particularly on more mirror engraving.   An extra seven staff next year, mostly in sales covering the UK and France, will take the total number to 40, double what it was two years ago.

Colin Loughran, General Manager, says: “We’ve invested significantly in our laser decoration capability. We can provide high-tech soft touch pen decoration and 360° decoration and our turnaround times are some of the fastest in the industry.”

The company has also been developing its inkjet printing and now has 11 machines producing premium quality full-colour imprinting on soft-touch and metal products that maximise the clarity and impact of the branding.   Additional investment has been made in state-of-the-art technology which specialises in creating gift-set and packaging branding.

Eye-catching full-colour inkjet printing on both sides for double branding and impact is the latest addition and that includes the ability to reproduce photographic imagery.

Colin Loughran says, “We are committed to investing in our services and capabilities for the benefit of customers.   Our philosophy is to look continually for ways to improve what we offer to our customers, from better branding opportunities to the finest service. We then invest in our services and capabilities so that we can deliver these benefits.”   Summing up, Colin added “Goldstar has grown significantly in the past few years and we are actively seeking new opportunities and partnerships to continue our growth plans to become a major force within the promotional trade industry.

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