Category: Events

Marketing Week Live – innovators assemble

2016 marks the fifth year of the partnership between the bpma and leading industry event Marketing Week Live. 

The bpma will have a stand at the show, as well as delivering a presentation on the Brand Engagement & Innovation stage, which will be essential for any marketer who wants to understand the power of merchandise to better engage with prospects.

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bpma Golf Day returns

The return of the traditional bpma Golf Day was welcomed by members despite the challenge thrown down by the weather.

Back in the bpma schedule after a gap of a few years, the event was held at the prestigious Grove resort near Watford, famous for hosting G8 meetings and X Factor auditions as well as championship golf.

The weather on October 21 was atrocious for the start of the tournament, although it did clear up later in the morning. The event was organised by TKG Europe and supported by Crystal Galleries and Titleist, and was well received by the members and guests who competed.

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bpma Christmas lunch sees out the year in style

The bpma Christmas lunch brought 2015 to a close in fine festive style. More than 140 guests attended the event, held for the first time at the Cumberland Hotel at Marble Arch in London, on December 11. The new venue went down a storm, with a number of members even deciding to make a weekend of it by staying over.

Chairman Matt Franks opened the proceedings by sharing some of the highlights of 2015 but also looking forward to some of the Association’s plans for 2016. Guests were entertained royally by Paul Sinha, who most would know as one of the celebrities from the TVs quiz show The Chase. Paul is however a renowned and highly acclaimed comedian and had much of the room in stitches. 

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bpma Show set to be a winner

Stands for the bpma show are going quickly, with over 65 trade suppliers already exhibiting. Leading brands like SPS, Senator, Brunel. Liquid Lens, Crystal Galleries, The Carole Group, Impression Europe and many others will be providing an excellent opportunity for members to engage in what is truly one of the best venues in central England – Silverstone. 

Leading distributors have welcomed the show including Chris Lee, CEO, Brand Addition, who says: “We are delighted that the bpma will be representing our industry by hosting their own show from 2016. The location is ideal for us, allowing all of our people in London and Manchester to attend the whole day.” 

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Ready for RemaDays 2016

Nearly six hundred exhibitors from across Europe have confirmed their participation in RemaDays 2016.  Opening on February 16 in Warsaw, this is the 12th year of the Fair for Advertising and Printing.

One of the largest exhibitions in the industry in the world, RemaDays is changing its image this year. Featuring spacious, modern and comfortable halls with a total area of 35,000 sq m, the event will play its part in Warsaw EXPO being attended by a record number of visitors this year.

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Success for Falcon Promotions gift show

Falcon Promotions, based in Bury St Edmunds in Suffolk, held another successful exhibition – it’s first since it was acquired by Fluid Branding this year.

The Business & Advertising Gifts Show was held at the Rowley Mile at Newmarket Racecourse, offering guests a chance to meet around 36 suppliers and take a close look at the business and advertising gifts they offer. Alongside a free goody bag, there was a chance to win an iPad Mini.

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The bpma Celebrates 50 Years

The industry came together to mark the association’s half-century milestone.

More than 100 party-goers celebrated as the bpma marked its 50th anniversary with a river cruise down the Thames.

The bpma was founded 50 years ago by Samuel Raymond “Nobby” Clarke from Prestige Group after a visit to Chicago where he attended the National Premium Sales Executives show and came away inspired to set up a similar association in the UK.

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Promotional Products Week 2015 certainly did invoke action

Members of the bpma ran activities across the country to support this year’s campaign.

The industry got behind the third Promotional Products Week (PPW) in September to raise the profile of promotional products and encourage their use within the marketing mix.  Activities throughout the week engendered many thousands of media impressions as member companies swung into action.

It saw the release of new research from the bpma into marketers’ attitudes to branded merchandise, which revealed the pen was still respondents’ favourite promotional item. See page 37 for more on this research.

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Stunning new venue for a perfect Christmas

Join the bpma at one of the highlights of the promotional year: the bpma Christmas Lunch on December 11.

Members and guests are invited to celebrate with us in London’s West End with good entertainment, great company, and excellent food.  And perhaps stay over for some Christmas shopping or take in a show or a spa package!

There is a new venue this year: the luxury Cumberland Hotel (pictured) at Marble Arch. It opens with the drinks reception at 12.30pm, with lunch at 1pm. Dress code is lounge suits and money will be raised in aid of Pancreatic Cancer UK.

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IPIA outlines innovative plans for The Print Show

The Independent Print Industries Association (IPIA) has revealed it is to use its significant presence in the inaugural edition of The Print Show to help its members from across the UK gain valuable exposure.

Taking place at Birmingham NEC from October 13 to 15, The Print Show will give printing companies the chance to view some of the latest technology on offer. They will gain access to a plethora of useful information that could help them expand their business into new markets.

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bpma Annual Conference

The second bpma Annual Conference, “Future Proof Your Business”, has been hailed a success, with many of the sessions filled to capacity.

More than 220 delegates, experts and speakers defied strikes and traffic chaos to attend the event at the Park Inn Heathrow on July 9, with many staying on for the bpma Annual Business Awards Dinner the same evening.

The proceedings were opened by the chairman of the bpma, Matt Franks, who called for support of an independent association that could prioritise its core values and help grow and expand the industry and the use of promotional merchandise as part of the general marketing mix.

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Outstanding return for The Outstanding Promo Show

Outstanding Branding has declared the return of its end-user show, The Outstanding Promo Show, a huge success.

Held at the Tower of London in May for the second time, it attracted merchandise buyers from the company’s nationwide clientele, with a theme of unlocking the power of promotional merchandise.

Over 30 of the organisation’s top suppliers exhibited a variety of promotional products to inspire creativity for future marketing campaigns. Features included branding workshops, free prize draws and a goody bag worth over £150.

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Celebrate the industry with Promotional Products Week

Promotional Products Week is returning in September to nationally raise the profile of promotional products and encourage their use within the marketing mix. 

The bpma wants companies to recognise the value of promotional products and understand the many different ways they can improve brand awareness. Taking place from September 14 to 18, it follows PPW’s successful launch in 2013. It will showcase promotional merchandise at its best, highlighting its essential role in the marketing mix and explaining why it is continually used by marketers keen to make an impact.

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bpma presence at PSI 2016

The bpma will be hosting a UK Pavilion at the PSI Trade Show which will open its doors for the 54th time in Düsseldorf in January. The pavilion will be made up of business pods, aimed at small and first-time exhibitors, but the bpma is always happy to facilitate introductions to the right people at PSI for those looking for larger stands.

Nigel Bailey, Event Director at the bpma, said: “The bpma UK Pavilion will be at the heart of the British presence at PSI 2016 and we will be supporting a ‘buy British’ campaign at the show. We will also be hosting a drinks reception at the show and other activities to be announced in the next few weeks.”

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Successful launch for new bpma show

The bpma’s launch of its new exclusive national member-only exhibition has been very successful that 80% of stands for the 2016 event had already been sold by June. The bpma Show will be co-located with a relaunch of its popular Education Day together with the prestigious bpma Annual Awards Dinner.

The first edition of The bpma Show will be on September 14 at The Wing, Silverstone with the associated events at the nearby Whittlebury Hall.

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Success for Fluid Branding at Yorkshire show

Fluid Branding achieved such overwhelmingly positive feedback after hosting its first-ever Yorkshire Merchandise Show that it plans to repeat the event next year.

Held at the Crowne Plaza Hotel in Leeds in May, it featured hundreds of new and exciting brandable products, with account managers on hand to offer advice and guidance. There were also seminars presented by bpma Director General Gordon Glenister on creative ideas and demonstrating how promotional products can deliver a great return on investment. 

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Conference call to future proof your business

Excitement is building in the industry as final preparations are being made for the second bpma Annual Conference. Titled “Future Proof Your Business”, the event takes place at the Orbiter Conference Centre, Park Inn by Radisson Hotel, London Heathrow Airport on 9 July.

Event Director Nigel Bailey said: “The conference is designed to help industry companies to build resilience and growth into their business and to encourage companies to look at continuously reviewing and questioning their plans to ensure they are getting the best out of their businesses. Places are limited so if you have not booked places, I recommend that you do so as soon as possible.”

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