Briman Group adds three new members
Briman Group membership now stands at 22 British manufacturers of promotional products following the addition of three new companies.
The latest members are Juniper Trading, a leading UK manufacturer of leather goods; Rossi Ice Cream based in Southend-on-Sea and winner of Merchandise World award for edible product of the year, and Clear Prospects, which specialises in textiles and fabrics.
Chair of the group, Mark Alderson from First Editions, said: “Many distributors have expressed interest in promoting British made goods to their clients, particularly with a lot of media attention around this. I am delighted to welcome these new members. We have come a long way since the start of our group. While our aims were principally about promoting the group as a whole, we have also found many shared interests and our meetings are very productive.”
Michael Robinson, director of Lancashire-based Clear Prospects, said: “I’m so proud of my team and how the company, having been trading successfully for over 18 years has been thriving behind the scenes for all this time. What’s surprised me most this year and being back on the exhibition and marketing circuit is just how many people remember us even though we’ve only been there in the background with an occasional news email. Marketing spend can clearly last a long time and shows just how important it is to get your name out there and make sure it’s memorable enough to stick in people’s minds. Innovation through groups such Briman and others that have been going a while all help with our endeavours to be remembered and at the end of the day sell our products.”