B-LOONY CUTS PLASTIC USE

Chesham-based promotional printer, B-Loony, has launched an eco-friendly balloon stick as an alternative to the single use plastic sticks which are to be banned by the EU.

The patented BalloonGrip is made from sustainable raw materials which are fully biodegradable, so it could help save thousands of tons of plastic from landfill. BalloonGrip is a cardboard engineered balloon holder, designed to hold an inflated natural rubber latex balloon securely in place.

Easily assembled for high volume balloon giveaways and suitable for both children and adults, it comes in either colourful party designs or a natural wood effect. An added advantage over traditional sticks is that the BalloonGrip can be custom printed.

The product was launched at January’s PSI show. Andy MacInnes, commercial director, said: “Many of our existing clients have already pledged to reduce their use of single plastics, and with BalloonGrip we can offer an affordable, eco-friendly alternative that allows them to continue planning popular branded marketing activities for their customers.

” MacInnes added that as latex balloons are made of natural rubber, when combined with BalloonGrip, the result is a sustainable and biodegradable product.

By introducing the flat packed cardboard BalloonGrip as a partner product to balloons, B-Loony is also offering clients savings in packaging, storage and distribution costs, compared with the previous plastic alternative.

© Copyright 2022 The BPMA | All rights reserved.